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Why Internet Dating is Struggling to Go Worldwide

Why Internet Dating is Struggling to Go Worldwide

Leading online dating services in the usa and England have actually struggled to attract international customers. Why? Ella Delany takes a appearance.

Such is Paris, where guys, Leemore claims, have a spontaneous approach to romance—her date with Nicolas ended up being typical of her time here. Us guys, she stated, “simply aren’t romantic. ”

That could be real. But French spontaneity is bad news for proprietors of internet dating, specially United states and British online-dating businesses which have struggled to interest worldwide customers. Cupid PLC, the U.K. ’s No. 1 dating agency and who owns Cupid.com, burned a lot of cash whenever it attempted to expand its BeNaughty web site with becoquin.fr in France and gibsmir.de in Germany. Match.com sold its entire European company to the French web site Meetic.com. Editor’s note: Match.com and Newsweek as well as the day-to-day Beast are owned by IAC.

These firms had been often felled by practical idiosyncrasies. Continue reading Why Internet Dating is Struggling to Go Worldwide